Submitted to: HortScience
Publication Type: Abstract Only
Publication Acceptance Date: 1/15/2001
Publication Date: N/A
Technical Abstract: In 1998, an interdisciplinary research project was initiated with industry funding to identify the production and marketing potential of medicinal plants in the coastal region of the southern U.S. Our research team consists of two horticulturists, three entomologists, a plant pathologist, a microbiologist, and a postharvest physiologist. In initial trials, five species of plants were investigated: Echinacea purpurea (purple coneflower), E. pallida (pallida), Tanacetum parthenium (feverfew), Hypericum perforatum (St. John's wort), and Valeriana officianalis (valerian). St. John's wort was highly susceptible to southern blight, valerian succumbed to heat stress, and pallida lacked the vigor needed for commercial production. Purple coneflower was moderately successful and feverfew performed well. In 2001, the commercial potential for feverfew production will be rigorously evaluated in one-acre plots on 11 tobacco farms in SC.