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United States Department of Agriculture

Agricultural Research Service

Title: Nutrition Marketing on Food Labels

Authors
item Colby, Sarah
item Johnson, Luann -
item Scheett, Angela -
item Hoverson, Bonita -

Submitted to: Journal of Nutrition Education and Behavior
Publication Type: Peer Reviewed Journal
Publication Acceptance Date: November 7, 2008
Publication Date: March 3, 2010
Repository URL: http://handle.nal.usda.gov/10113/39742
Citation: Colby, S.E., Johnson, L., Scheett, A., Hoverson, B. 2010. Nutrition Marketing on Food Labels. Journal of Nutrition Education and Behavior. 42(2):92-98.

Interpretive Summary: Nutrition marketing may influence purchasing behavior and thereby be a factor in the obesity epidemic. Very little peer-reviewed research has been published which investigates the relationship between nutrition marketing on food labels and consumer behavior. The purpose of this paper was to give an overview of what is known related to nutrition marketing on food labels and consumer behavior. More research in this area is needed.

Technical Abstract: Nutrition marketing may influence purchasing behavior and thereby be a factor in the obesity epidemic. Very little peer-reviewed research has been published which investigates the relationship between nutrition marketing on food labels and consumer behavior. The purpose of this paper was to give an overview of what is known related to nutrition marketing on food labels and consumer behavior. More research in this area is needed.

Last Modified: 11/28/2014
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