Technical Abstract: Atemoya, a cross between Annona squamosa and A. cherimola (Annonaceae), has the potential to be a major fruit crop in tropical and subtropical areas. A major setback to production throughout the world is low fruit-set due to inadequate visits by pollinators, typically beetles in the family Nitidulidae. We identified the visitors to atemoya flowers in an orchard in Puerto Rico and used reverse McPhail traps to monitor the attractiveness of two commercially available lures for Nitidulidae. The most common visitors to atemoya flowers were an unidentified Europs sp. (Coleoptera: Monotomidae), followed by Loberus testaceus (Coleoptera: Erotylidae), neither of which have been previously reported as visitors to the flowers of Annona spp. The commercial lures attracted low numbers of beetles when used separately, but attracted a higher number of beetles, especially Carpophilus dimidiatus (Coleoptera: Nitidulidae) and Europs sp., when used in combination. This attraction increased with dose, with the doses assayed (0-4 lures), and decreased over time, with more than 50% of trap captures occurring in the first week and no beetles caught after five weeks. The results are discussed as they pertain to increasing fruit set and possibly fruit size and shape in atemoya.