Technical Abstract: The strawberry rootworm, Paria fragariae Wilcox (Coleoptera: Chrysomelidae), is a primary pest of azaleas and other containerized ornamental crops at production nurseries. The cryptic nature of all life stages of this pest can make detection and subsequent control a challenge. The intent of our research is to improve IPM practices, such as monitoring P. fragariae at southeastern nurseries. Proper timing of insecticidal applications, when aided by a monitoring program, was critical for reducing potentially devastating late-season pest outbreaks, and had the added benefit of increasing savings in pest control costs.